Twitter Archives - Page 67 of 110

Usefulness Of Select Social Media Sites To B2B Marketers, April 2013 [CHART]

While only 9% of B2B marketers (primarily from the UK) currently consider Google+ to be their most useful social media marketing channel, 29% believe it will be so in the next 12 months.

Advertising Efficacy By Media, April 2013 [TABLE]

An online survey of 5,000 US adults reveals that respondents rate newspapers as the most effective advertising source among various media.

Teens' Favorite Social Networks, April 2013 [TABLE]

30% of teens name Twitter as their most important social network, close behind the 33% who tab Facebook.

US Display vs Native Social Ad Revenues, 2012-2017 [CHART]

While display will remain the dominant social media advertising unit, native ad formats (such as Twitter’s Promoted Tweets) should grow rapidly over the coming years.

Sites Most Likely To Influence A Purchase, December 2012 [CHART]

Facebook was the social network most likely to influence purchases among US internet users surveyed by Technorati in December 2012.

US Social Commerce Metrics For Select Sites, 2012 [TABLE]

Even if fCommerce did not work out for plenty of retailers, they are still positive about the role Facebook plays in social commerce.

Social Media Tactics Used On US Retail Websites, Q4 2011 & Q4 2012 [TABLE]

98% of US eCommerce merchants surveyed had a Facebook page in Q4 2012, and nearly the same number of respondents (97%) linked to Facebook from their site.

Preferred Social Logins, Q1 2013 [CHART]

Facebook was once again the leading option in Q1 2013 for social logins.

Multiscreen Behavior With Facebook & Twitter By Gender, March 2013 [CHART]

Women were slightly more likely than men to turn to social media while watching TV, traveling and exercising, and significantly more likely to do so while shopping.

Multiscreen Behavior With Facebook & Twitter, March 2013 [CHART]

More than eight in 10 Facebook users and about two-thirds of Twitter users used social networks while channel surfing.