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Posts Tagged ‘Twitter’

Positive & Negative Brand Interactions On Social Media, Q1 2014 [CHART]

55% of interactions with brands that took place on Twitter were positive in nature, with an additional 25% neutral.

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Millennials' Most Indispensable Digital Channel, April 2014 [CHART]

A plurality 24% of 18-29-year-old survey respondents chose Facebook as the one website, social network or app that they could not live without.

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Ad Channel Rankings By Reach & Engagement Among Millionaires, May 2014 [TABLE]

Traditional channels represent 4 of the top 5 advertising channels by reach among millionaires, with TV topping the list.

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Amazon's Social Commerce, NFL Draft Content Marketing & The Simpsons LEGOized [VIDEO]

During episode 47 of the Beyond Social Media Show, David Erickson discusses Amazon’s social commerce play; the NFL’s content marketing & The Simpsons LEGO episode.

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Marketers' Use Of Social Media vs Normal People [INFOGRAPHIC]

This infographic from SFheat illustrates survey results showing how marketers use social media versus normal people.

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Social Login Trends, Q1 2012 – Q1 2014 [CHART]

Google’s share of social logins grew to 38% in Q1 2014, marking its highest point in 3-and-a-half years.

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Mobile Display Ad Effectiveness Grades, March 2014 [CHART]

eMarketer estimates steep growth (82.3%) in the amount spent on mobile display advertising in the US this year.

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Social Networks Used By Germans, Q4 2013 [CHART]

Before Facebook arrived in Germany in 2008, the leading social site was the homegrown community schülerVZ, attracting 45% of internet users ages 12 to 19.

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NBA's Racist Owner & A Music Shop's Smart Content Marketing [VIDEO]

During episode 46 of the Beyond Social Media Show, David Erickson & BL Ochman discuss the NBA’s handling of LA Clippers owner Donald Sterling’s racist comments.

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Social Traffic Referral Trends, October 2012-March 2014 [CHART]

Referral traffic from Facebook is rapidly increasing, to the extent that as of March, the social network referred more than one-fifth (21.3%) of traffic to the average website.

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