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Posts Tagged ‘Tumblr’

Millennials' Top Social Sharing Channels, April-July 2014 [CHART]

Facebook leads among Millennials (18-34) and the general population, representing 55% of content shared to social channels by the former and 70% by the latter.

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Affluents' Mobile Phone Activity By Age Group, November 2013 [CHART]

The big surprise in affluents’ media usage is the way older and younger age groups access media.

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Primary Channels In Which Millennials Share Content, June 2014 [TABLE]

25% of US millennial internet users shared digital content via social, with an average four shares per week.

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Social Advertising & The Path To Purchase By Network, Q1 2014 [CHART]

YouTube stood out as the most likely social media property by far to turn a prospect immediately into a customer.

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US Tumblr Users By Age, 2013-2018 [TABLE]

Tumblr’s users are highly concentrated among internet users in the 18-to-24 and 25-to-34 age groups, which represent 52.2% of active users.

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US Tumblr Penetration, 2013-2018 [TABLE]

Tumblr continues to gain popularity in the US, with the number of users increasing 46.2% in 2013, totaling 13.7 million internet users.

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Influence Of Social Networks On Purchase Path By Funnel Position [VIDEO]

YouTube is strongest at both introducing new products and helping to close the sale in the last stage.

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Most Popular Social Apps Among Millennials, June 2014 [CHART]

Roughly one-third of 18-34-year-old smartphone owners used Snapchat in June, per comScore’s figures, making it the third-most popular social media application among this demographic.

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Social Sites Used By 2014 US High School Grads By Frequency [CHART]

87% of 2014 high school graduates in the US used Facebook, and 61% of them checked their newsfeeds at least once per day.

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Channels Used By Nonprofit Social Media Managers, Spring 2014 [CHART]

98% of charities and nonprofits are using at least one form of social media.

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