Trust Archives - Page 16 of 20

Online Americans' Attitudes Toward Internet Privacy, September 2013 [CHART]

Only 37% of American internet and smartphone users believe it’s possible for someone to use the internet completely anonymously, so that none of their online activities can be easily traced back to them.

Consumers' Online Shopping Purchase Influences, August 2013 [CHART]

56% of US respondents said that deals, discounts or sales on the product they’re purchasing influences their purchase decision when shopping online.

Least-Trusted Companies, July 2013 [TABLE]

Among 19 industries examined, TV service providers collectively had the lowest average trust rating, also contributing 7 of the 15 lowest-rated companies of the 246 measured.

Journalists' Trust In Various Sources, 2013 [CHART]

The sources most trusted by journalists were academics and other experts, who were trusted by 70 percent of journalists.

Millennials & Data Sharing, April 2013 [CHART]

Millennials (18-34) are getting somewhat comfortable with the idea of personal data sharing, at least when it comes with tangible benefits.

Consumer Skepticism Of Environmental Messaging, April 2013 [CHART]

About 7 in 10 Americans at least sometimes consider the environmental impacts of the products they purchase when shopping.

Trust In Advertising & Promotions, March 2013 [CHART]

Only 15% of Americans trust social media marketing, 12% information about companies on mobile applications, 10% ads on websites, and 9% text messages.

Trusted Sources Of Online Health Care Treatment Information, February 2012 [TABLE]

The websites of physician groups or medical practices were US internet users’ most trusted sources for health care treatment information.

Trusted Sources Of General News & Information [CHART]

Trust in media is up five percent over last year, with search engines and traditional media topping the list: 58 percent overall said they trust those sources for news and information.

Americans Researching Companies They May Deal With, February 2013 [CHART]

56% of Americans agree that now more than ever, they’re pro-actively trying to learn more about the companies they hear about or do business with.