Posts Tagged ‘Travel Marketing’
Mobile Website Visits by Industry, 2014 [CHART]
Smartphone and tablet visit shares are up in each of 6 industries analyzed by Adobe.
Read MoreSocial Channels Use to Share vs Engage With Travel Content, September 2014 [CHART]
Research supports the idea that consumers are interested in interacting with travel brands via Facebook.
Read MoreClick-Through Rate For US Facebook Ads By Industry, Q4 2014 [CHART]
Clickthrough rates (CTRs) for US Facebook ads showed impressive growth throughout 2014.
Read MoreBaby Boomers’ Spending Trends, February 2014 [TABLE]
Baby Boomers on the whole report spending more than they were a year ago.
Read MoreTravel Brand Video Engagement Rates On Social Channels, August 2014 [CHART]
Among this range of new video-sharing networks, travel marketer interest is gravitating toward Instagram.
Read MoreReputation Ratings Of Select Industries, 2014 vs 2015 [CHART]
Some 77% of American adults believe that the tech industry has a positive reputation, slightly down from last year’s 80%.
Read MoreMost Socially-Shared Content By Type [INFOGRAPHIC]
This infographic by looks at the most popular types of content shared on social media based on sharing data from 220,000 articles from 11 vertical industries.
Read MoreSmall Business Owners' Change In Business Spending, September 2014 [CHART]
Some Small Business Owners will reduce technology spending, but they are more the exception than the rule.
Read MoreGlobal Mobile App Use Growth By Select Categories, 2014 [CHART]
Overall app usage—which involves a user launching and actually using an app—grew by 76% year over year in 2014 .
Read MoreMobile Channels LGBT Use To Book Hotels vs Air Travel, November 2014 [TABLE]
Across generations, about 40% of LGBT mobile users reserved hotels through their devices, and more than one-quarter booked flights.
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