Posts Tagged ‘Travel Marketing’
Google Ad Conversion Rates By Industry, Q3 2012 [CHART]
Of the 10 industries that spent the most on Google ads in Q3 2012, the Internet and Telecommunications industry achieved the best overall results.
Read MoreSite Categories That Most Benefit From Pinterest Traffic, June 2012 [CHART]
Pinterest users have a high interest in travel content related specifically to transactions.
Read MoreTablet Owners In-App Ad Interest by App Type, October 2012 [CHART]
3 in 10 tablet owners say they are very interested in ads appearing in shopping and retail applications, according to new data provided by GfK MRI.
Read MorePre-Roll Video Ad Metrics By Industry, Q2 2012 [CHART]
In-stream video buying platform VideoHub reported in Q2 that US online pre-roll CPG video ads had a 73.03% completion rate, slightly above the average for all industries.
Read MoreMost Important Smart Phone Tasks For Travelers, July 2012 [CHART]
Almost eight in 10 smart phone travelers used their device to check on the status of a flight.
Read MoreHotel-Related Mobile Activities Of Travelers, February 2012 [CHART]
US travelers were often using their smart phones for mobile hotel-related searches such as finding things to do nearby or places to eat near their hotel.
Read MoreMobile App Growth By Category, May 2012 [CHART]
US travel apps were seeing the highest year-over-year growth of any industry or product-related app category, at 116%, well above the growth in overall mobile app use (84%).
Read MoreHow Google Makes $100 Million A Day [INFOGRAPHIC]
This infographic by WordStream breaks down Google’s daily ad revenue.
Read MoreImportance Of Emotional Connection To A Company By Industry, November 2012 [CHART]
85% of consumers say it is important or very important to them to do business with a company for which they have strong emotions.
Read MoreInternet Ad Revenues By Industry, H1 2011 vs H1 2012 [CHART]
Retail advertisers accounted for 20% of the $17 billion in first half (H1) revenues, or $3.4 billion.
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