Posts Tagged ‘Telecommunications Marketing’
Worst Customer Service Industries, March 2015 [CHART]
Government offices and the telecommunications industry (telecom, TV, internet) have by far the worst customer service,
Read MoreTop Brands For Customer Loyalty, February 2015 [TABLE]
Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.
Read MoreReputation Ratings Of Select Industries, 2014 vs 2015 [CHART]
Some 77% of American adults believe that the tech industry has a positive reputation, slightly down from last year’s 80%.
Read MoreMobile In-Store Research By Category & Device, March 2014 [CHART]
The desktop remains the device where even consumers with mobile devices spend the majority of their time when researching auto.
Read MoreShare Of Time Spent Consuming Content On Mobile By Category & Device, March 2014 [CHART]
Mobile remains an area of distinct opportunity for dealer innovation, especially as consumers have yet to fully integrate mobile into the buying process.
Read MoreBrand Loyalty By Gender, December 2014 [CHART]
Who’s more brand loyal – men or women? Probably the only real correct answer is that it depends.
Read MoreShare Of Time Spent On Mobile By Category & Generation, November 2014 [CHART]
Forget Millennials. It’s Gen Xers who account for the most time spent on mobile devices across 4 key categories.
Read MoreIn-Store Mobile Researchers, March 2014 [CHART]
Auto dealerships out-indexed every other vertical in the survey as a place where shoppers would want to use their devices in-store.
Read MoreShare Of Time Spent Consuming Online Content By Device, March 2014 [CHART]
For now, most research time is still spent on PCs.
Read MoreGlobal Businesses Analyzing Big Data By Industry, May 2014 [CHART]
On average, 44% of companies had increased their ability to understand large sets of data.
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