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Posts Tagged ‘Technology Marketing’

Millennials' Attitudes Toward Rewards Experiences, October 2014 [TABLE]

More than 8 in 10 Millennials would more likely to shop with a grocer if they could redeem rewards for a consultation with a chef or nutritionist.

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Content Sharing Activities By Category, Q3 2014 [CHART]

Business and Finance content sees above-average sharing on desktops (+24%).

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Expected Spending Habits By Generation, June 2014 [TABLE]

A slightly above-average proportion of millennials planned to reduce outlays on entertainment and eating out.

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Importance Of Diversity In Advertising By Industry, October 2014 [CHART]

African-Americans are 38% more likely to make a purchase when the ads have African-Americans included in them.

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Global Businesses Analyzing Big Data By Industry, May 2014 [CHART]

On average, 44% of companies had increased their ability to understand large sets of data.

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Millennial Content Sharing By Category & Channel, April-July 2014 [CHART]

Millennials (18-34) are far more likely than the general population to share content on social networks and to click on shared content.

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Affluent Americans' Consumer Spending By Category, September 2014 [CHART]

Some 67.5 million American adults lived in a household with annual income of at least $100,000, a 5 million (or 8%) increase from last year.

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Benchmarks: Global Email Inbox Placement Rates By Industry, September 2014 [CHART]

Some 17% of permissioned emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2013 to April 2014.

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Global Website Revenue Sources By Industry, July 2014 [CHART]

When it came to website revenues, organic search was the top source across all industries except media and entertainment.

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Global Website Traffic Sources By Industry, July 2014 [CHART]

Organic search drove 51% of website traffic referrals worldwide during June and July 2014.

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