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Posts Tagged ‘Technology Marketing’

Moms' Social Sharing By Content Type, May 2013 [CHART]

30% of mothers shared content on the ShareThis network during the period, compared to 10% of the network’s overall average.

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North Americans' Spending Intentions, May 2013 [CHART]

North Americans plan to spend on discretionary items this year, up from 36% the previous quarter.

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Online Social Video Ads Shared Worldwide By Industry, Q1 2013 [CHART]

Entertainment garnered the most social video shares in Q1 2013, which is unsurprising given the adeptness of the industry at creating video content.

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American Retail eCommerce Sales CAGR By Category, 2012-2017 [CHART]

A mix of larger and smaller online product categories will post the highest CAGRs from 2012 to 2017.

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American Retail eCommerce Sales By Product Category, 2011-2016 [TABLE]

Computer and consumer electronics, as well as apparel and accessories, account for the bulk of US retail eCommerce sales.

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Social Video Advertising Shares By Industry, Q1 2013 [CHART]

Fast-moving consumer goods ad campaigns generated almost 8.7 million shares during the quarter, up 78.2% from Q4 2012, and representing 25.3% of all shares.

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Global Mobile Ad Spending Share By Vertical, Q4 2012 [CHART]

The worst performers on tablets vs. smart phones were the fast-moving consumer goods and retail industry, along with the social and dating category.

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Tablet Ad Click-Through Rate Uplift By Industry, December 2012 [CHART]

Click-through rates for entertainment and media, as well as the travel category rose by 81% and 66%, respectively.

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Tablet Traffic To US Websites Of Select Industries, January 2013 [CHART]

The top-performing retailer site studied got 13% of internet traffic from tablets.

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US Smart Phone Website Traffic To Select Industry Websites, January 2013 [CHART]

The top-performing site that got the greatest share of traffic from smart phones was in the media and entertainment category.

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