Posts Tagged ‘Tablets’
Frequency Of Tablet Use At Work [CHART]
via marketingcharts.com Tablets are increasingly becoming a staple at work for the corporate professional, according to research released in June 2012 by IDG Connect. 71% of the more than 3,000 IT and business professionals responding to the survey said they already own a tablet, with roughly 3 in 5 using it daily for work. Breaking…
Read MoreTablet Shopping Frequency [CHART]
via emarketer.com Of this growing population of tablet owners, more than half reported shopping on their tablets at least once per week and 12% shopped daily, according to data released by rich media marketing platform provider Zmags in January 2012. Read the rest at eMarketer.
Read MoreAmerican Tablet Use, 2010-2015 [CHART]
via emarketer.com In just over 12 months, tablet ownership has expanded beyond the early adopter set to include nearly all population groups. To reflect this rapid growth in tablet adoption and purchase intent over the past six months, eMarketer has raised its estimate for the number of tablet users in the US. The new forecast…
Read MoreMicrosoft's iPad Competitor Tablet
Microsoft is set to release a tablet computer of their own to compete with Apple’s iPad and Android tablets.
Read MoreMobile Click-Through Rates By Device [CHART]
via emarketer.com The study examined the CTRs earned by eight mobile devices, the largest being the Samsung Galaxy Tab (10.1 inches), and the smallest being the Sony Xperia Mini (2.5 inches). The Kindle Fire, with a middle-of-the-pack, 7-inch screen, had the highest CTR—1.02%. The iPad, with a screen size of 9.7 inches, had a CTR…
Read MoreMultitainment Behavior By Device [CHART]
Part of the increase in online activity by consumers is no doubt occurring when they are watching television.
Read MoreBelly Retail Loyalty App
There’s a lot of competition for creating the perfect digital loyalty card: Belly is a new entry.
Read MoreTablets Are The Second TV
Tablet owners report that 15% of their TV show viewing happens on their tablets, according to a new study commissioned by Viacom.
Read MoreMobile Europe
Linda Abraham, Chief Marketing Officer at comScore, discusses the current mobile landscape in Europe.
Read MoreRealistic Page Thumbing & Flipping For eBooks
The KAIST Institute of Information Technology Convergence has built a prototype for an eBook interface that more realistically mimics the use of real books.
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