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Posts Tagged ‘Tablets’

Mobile Advertising Brand Metrics, June 2012 [CHART]

Mobile ads clearly conveyed brand messages, raised consumers’ intent to buy and left consumers with a more positive brand image.

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Mobile Calculations For Big Ticket Buys

49% of consumers would spend more than $100 on a purchase and through their mobile device.

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Time From Restaurant Searches To Purchase Among Mobile Customers, June 2012 [CHART]

For consumers, the question of what to eat is often followed by ‘What’s nearby?’ Today, smart phones are where many are turning for guidance.

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Technology-Induced Insomnia [INFOGRAPHIC]

This infographic from OnlinePsychologyDegree.net looks at how taking your technology to bed affects your sleep cycle.

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Multitainment Behavior By Device Pairs, Q2 2012 [CHART]

Consumers’ attention is more divided than ever as media multitasking becomes the norm.

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American Online Traffic By Device, June 2012 [CHART]

A growing portion of internet traffic is coming from smart phones and tablets.

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Multitainment: TV & Smart Device Multi-Tasking, November 2012 [TABLE]

Consumers aren’t just watching TV, they’re also checking email on their tablets, visiting social networks on their smartphones, and shopping.

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Smart Phone vs Tablet Shopping Behavior, Q3 2012 [CHART]

Photo: LEGO's Strategy To Connect Their Fans

Smart phones are most commonly used to find local stores, to check prices and for product research.

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Digital Physicians, March 2012 [CHART]

In March 2012, 70% of US physicians used a smartphone as part of their medical practice.

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American Tablet Owners By OS, July 2011 & August 2012 [CHART]

By August 2012, the percentage of iOS tablet owners dwindled down to 52%, as Android gathered steam and gained 48% share among tablet owners.

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