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Posts Tagged ‘Tablets’

How Mobile Americans Learn About Shopping Apps, December 2012 [CHART]

Mobile users primarily found out about new shopping apps from app stores (42%), but 37% also said they found out about them from friends.

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Mobile Consumers' Attitudes Toward Shopping Apps, December 2012 [CHART]

Two-fifths of smartphone and tablet shoppers said using a shopping app strengthened their connection to the brand.

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Global Facebook Ad Spending By Device & OS, December 2012 [CHART]

Breaking down how that mobile spending was distributed by device, the company found, unsurprisingly, that on smartphones, Android received the bulk of Facebook ad spend, at 71%, while on tablets, nearly all Facebook mobile advertising revenues went to iOS devices.

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US Retail mCommerce By Device, 2011-2016 [TABLE]

US consumers will spend $37.44 billion in 2013 on retail purchases made via smartphones and tablets, up from $23.72 billion last year.

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Generation V Mobile Device Use By Age, 2012 [CHART]

54% of 6- to 12-year-olds with access to an internet-enabled phone (and 34% of those accessing any sort of mobile phone) said they used it to play games.

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Device Ownership Among American Households With Children, 2010 & 2012 [CHART]

Nearly all households with kids ages 0 to 8 had computers and a large majority had web-enabled phones.

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Technologies Through Which Mobile Americans Get News, September 2012 [CHART]

42% of US smart phone owners and 40% of tablet owners considered their laptop or desktop computers their primary news source.

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Global Smart Phone & Tablet App Users By Demographic, September 2012 [CHART]

Millennials were the most likely to use mobile and tablet apps.

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Mobile Device Use For New Year's Resolutions By Gender, December 2013 [CHART]

The resolutions people were most likely to seek aid for on smart phones were everyday challenges: being on time, keeping in touch, budgeting, reading more and counting calories.

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Mobile-Aided New Year's Resolutions By Gender, December 2012 [CHART]

More than one in four US smart phone or tablet owners—24% of men and 30% of women—planned to use their smart mobile device to help them keep on track with their resolutions.

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