Posts Tagged ‘Tablets’
Global Share of Mobile Real-Time Bidding Ad Views By OS, Q1 2013 [CHART]
In-app advertising accounted for the bulk of mobile RTB ads, at 93% of ads viewed. Browsers accounted for the remaining 7%.
Read MoreGlobal Share of Mobile Real-Time Bidding Ad Views By Device, Q1 2013 [CHART]
In Q1 2013 that tablets accounted for 46% of mobile RTB ads viewed worldwide, compared with 54% viewed on smart phones.
Read MoreTop Mobile Shopping App Features, December 2012 [CHART]
Smart phone and tablet users said money-saving offers were the most important characteristics of apps.
Read MoreMobile Use While Vacationing, April 2013 [CHART]
When mobile owners go on vacation, 8 in 10 say they take their devices along and use them all the time.
Read MoreSenior Execs' Use Of Mobile, April 2013 [CHART]
Tablet adoption in particular has jumped, doubling in a year to 6 in 10 respondents, with use growing across all age groups.
Read MoreMobile Share Of Online Video Starts, Q4 2011 vs Q4 2012 [CHART]
Smart phones and tablets accounted for a combined 10.4% of video starts, more than triple their 3.1% share from just a year earlier.
Read MoreDevices Used To Go Online, July 2011-January 2013 [CHART]
On average, 43.5% of participants accessed the internet via a mobile phone each week during the period ending in January 2013, an 8-percentage-point increase over the period ending in July 2012.
Read MoreAmerican Mobile Buyers By Device, 2011-2017 [TABLE]
In 2013, 79.4 million US consumers, amounting to 51% of digital buyers, will purchase online using a mobile device.
Read MoreMonthly Average CTR For Q1 2013 By Mobile Device [CHART]
Advertisers devoted roughly three-quarters of their budgets to iOS devices during Q1 2013.
Read MoreDevice Ownership Among American Teen Households, Q4 2012 [CHART]
Between Q4 2011 and Q4 2012, smart phone penetration increased by 45% in teen households.
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