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Posts Tagged ‘Tablets’

Share Of Average Time Spent Per Day Conducting Select Online Activities, 2010-2013 [TABLE]

As social networking and video reach plateaus for desktop time, these activities are growing more quickly on smart phones, and especially tablets.

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Average Time Spent Per Day On Non-Voice Mobile Activities By Device, 2010-2013 [TABLE]

Time spent with mobile has come to represent a little more than half of TV’s share of total media time, as well as nearly half of digital media time as a whole.

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Multitainment Activity, July 2013 [CHART]

TV viewers frequently multitask, and while multitasking activities are varied, they often involve a second screen.

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Most Common Tablet Activities By Age, July 2013 [CHART]

While young (18-29), middle-aged (30-49) and and older (50-64) tablet users display strikingly similar levels of use of their devices, they sometimes differ when it comes to their preferred activities.

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Global Email Open Rates By Daypart & Device, May 2013 [TABLE]

Desktop and smartphone email opens happened most often between 10am and 4pm—during the typical workday.

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What Devices People Use To Check Email, May 2013 [CHART]

Consumers primarily in the US used the desktop to open 55.2% of business-to-consumer (B2C) and business-to-business (B2B) marketing emails.

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Propensity For Social Sharing By Device, July 2013 [CHART]

Sharing accounted for 7.7% of activity among mobile users on the ShareThis network, compared to 4.4% among desktop users.

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Daily Time Generation V Spends On Their Mobile Device, April 2013 [CHART]

58% of parents allowed their child to scroll and swipe for 1 to 4 hours per day.

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Google Click Share By Device, Q2 2012 – Q2 2013 [CHART]

Smartphones grew to account for 17.7% of Google search ad clicks in Q2, about double their share from Q2 2012 (8.8%).

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US Internet Users Who Play Video Games By Type, 2013 [CHART]

Over two-thirds of web users played video games, and of that group, 53% did so weekly on a smartphone, tablet or other mobile device.

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