Tablets Archives - Page 22 of 78

UK iPad Users, 2012-2018 [TABLE]

This year, for the first time ever, most people in the UK who use a tablet won’t be using an iPad.

eMarketer estimates steep growth (82.3%) in the amount spent on mobile display advertising in the US this year.

Browsing the internet was the No. 1 reason US smartphone and tablet users had exceeded their data limit.

Fifteen years back, 38% of German teens said they played computer games, but just 3% did so online.

61.1% of US smartphone owners and 82.0% of tablet owners said they used Wi-Fi when they watched video content.

44.4% of US smartphone/tablet owners said they would happily or begrudgingly watch a mobile video ad for premium content.

Of the 20 million mobile gamers in the UK, almost half were female.

Social network usage among US adults has made the switch to majority-mobile this year.

Spending is up (particularly on mobile), as are click-through rates.

Some 78% of local searches conducted on a mobile phone result in a purchase, and 73% of those purchases are made in-store.