Tablets Archives - Page 18 of 78

Share Of Programmatically Sold Advertising In Netherlands, February 2014 [CHART]

Publishers in the Netherlands expected to sell 86% of both mobile and tablet ads programmatically in five years.

Types Of Programmatic Advertising In The Netherlands, February 2014 [CHART]

89% of Netherlands publishers said they were selling between 51% and 100% of their inventory programmatically.

Average Time Spent Per Day By Device, 2010-2014 [TABLE]

In a marketing world driven ever more by data, content marketing remains very much an art form, especially in the business-to-consumer arena.

French 2014 World Cup Watchers By Device [CHART]

Out of the 57% of internet users in France who said they would follow at least some of the tournament’s games, just 9% planned to use a smartphone to do so.

Online Shoppers' Preferred Method For Researching & Buying Products, June 2014 [CHART]

Despite the growth of mobile commerce (23% year-over-year in 2013, per comScore), only 1 in 10 respondents prefer to purchase products on mobile devices.

E-Commerce Conversion Rates By Device, Q1 2014 [CHART]

Tablet (2.45%) and smartphone (1.14%) conversion rates trailed traditional computers (3.15%) again in Q1.

Video Viewing On Connected Devices, 2013 vs 2014 [CHART]

Almost half (46%) of TV user households watched video on a portable computer during the past year, with 43% watching video on a smartphone and 35% on a tablet.

UK Mobile Users Who Have Favorable Reactions To Advertising, March 2014 [TABLE]

eMarketer estimates that 80.6% of the entire UK population will be mobile phone users in 2014, while a further 41.1% will use tablets.

Hispanic Daily Tablet Users By Generation, March 2014 [CHART]

Hispanic Gen Xers overwhelmingly lead in daily tablet content consumption.

Mobile Hispanics' Device Ownership, March 2014 [CHART]

Among Hispanics, the millennial generation may lead in smartphone ownership and usage, but it’s the Gen Xers who dominate in daily tablet use.