Posts Tagged ‘Super Bowl’
Americans Attitudes Toward Super Bowl Ads By Gender, January 2014 [TABLE]
US adults will spend an average $68.27 on Super Bowl-related items.
Read MoreSocial TV & Super Bowl Ads [INFOGRAPHIC]
This infographic from Crowdtap illustrates the social side of Super Bowl ads.
Read MoreAffluent Super Bowl Audiences, 2003-2013 [CHART]
The Super Bowl audience has numbered more than 50 million TV homes over each of the past 4 big games.
Read MoreSocial Media In 2013 [INFOGRAPHIC]
This infographic illustrates significant events in social media during 2013.
Read MoreTop TV Programs Of 2013 [TABLE]
As in 2011 and 2012, this year’s top TV programs were almost exclusively the realm of NFL telecasts.
Read MoreBeyond Social Media Podcast: Social Customer Service, Kraft v. Putin, The Sports App I Want [VIDEO]
This episode: Social customer service, Kraft’s Super Bowl ring, bizarre Tic Tac ad, Marriot’s Millennials, Dumb Ways To Die game, Burberry’s Kiss App, Astronaut Abby, Google’s Project Loon & Alien Text Messages.
Read MoreThe Super Bowl & Social Ads [INFOGRAPHIC]
This infographic illustrates that of the 20.9 million Super Bowl XLVII-related tweets sent during the game, nearly 30% were about the ads.
Read MoreMost Memorable 2013 Super Bowl Ads [TABLE]
With an average of 108.7 million viewers for the game, brands certainly had an opportunity to reach a huge audience. So which brands fared best?
Read MoreMost Effective Super Bowl Ads [TABLE]
Budweiser scored the most effective commercial of the game, with its “Brotherhood” ad fetching an Ace Score of 665, slightly below last year’s high score of 671 (by Doritos and M&Ms).
Read MoreBehind The Scenes Of The Super Bowl XLVII Media Center [VIDEO]
Showtime’s Peter Schrager goes behind the scenes at the Super Bowl XLVII Media Center and catches up with your favorite celebrities.
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