Posts Tagged ‘Storytelling’
On-Brand About Page
Lifetouch is a school photography company that has absolutely nailed it when it comes to the creative idea for its website leadership page.
Read MoreIs Storytelling In Journalism A Corruption?
Is the “story” the atomic unit of journalism or a seductive siren that leads us to favor drama and engagement over truth?
Read MoreHardwired For Story
In this fascinating TED Talk, neuroscientist Uri Hasson explains his research that illustrates how that the same areas of the brain are activated in both the speaker and the listeners when telling or hearing a story.
Read MoreWhat Role Does Perception Play In Storytelling?
This excellent explanatory video from The Atlantic discusses how our brains percieve the world generally and how that process plays a role in storytelling.
Read MoreKeep Marketing Personas Alive, The Serial Podcast Way
How do content marketers keep their personas alive after they’ve created them? The popular Serial podcast may hold some clues.
Read MoreHello Barbie Doll
Mattel is set to release their Hello Barbie doll, a toy with a WiFi connection and voice recognition technology that encourages in-depth conversations.
Read MoreGoogle Tour Builder Storytelling Tool [VIDEO]
David Erickson discuss the new Google Tour Builder tool that allows you to tell your own stories by annotating Google Earth maps with your own text, photos and video to create a 3D geographical tour.
Read MoreGoogle's Touching India Reunion Ad [VIDEO]
B.L. Ochman & David Erickson discuss Google’s touching 3-minute Reunion commercial for the Indian market.
Read MoreUnderstanding The World Through Video Games
PBS explores video games’ role in our society.
Read MoreVideo Games Are The New Storytelling Medium
PBS examines video games as a storytelling medium and as an art form.
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