Posts Tagged ‘Sports Marketing’
Gatorade’s Mission Control For Online Communications
You don’t see many promotional trailers for brand communications departments. Leave it to a sports brand to make typing and analyzing sound action-packed and exciting.
Read MoreYouTube Spam
Google needs to do a better job of identifying and filtering out video spam from YouTube search results pages.
Read MoreMy Twitterview With Joel Carlson
David Erickson explains the “Twitterview” trend.
Read MoreTwitter Wants Me To Be More Findable
Twitter is asking me to make my profile more findable by filling completing my profile information (which is, of course, already complete) but they also want me to make my phone number and my email address public.
Read MoreBud Light Paintball Airstrike Ad Hijacked By Retailer
Brands that don’t upload their own television commercials to YouTube are failing to fully capitalize on the interest those commercials generate online.
Read MorePlaying With Joy
I have a phrase I say to some of the buddies I play football with when they get a wee-bit too intense: Play with joy.
Read MoreChad Ochocinco: Social Media Rockstar
Ochocinco understands that football fans are fascinated not only with an NFL player’s athletic performance but also with the life of a professional football player. He’s willing to open up his life to give his fans a glimpse of his life from his point of view.
Read MoreNFL Finally Gets It….Sorta: RedZone Re-Cutter
With the launch of the league’s new channel, NFL RedZone, it appears the online content lockdown policy may be eroding.
Read MoreNHL Gets Online Video Marketing
While the NFL and Major League Baseball are busy locking down online content, the NHL is setting their video content free online.
Read MoreBrett Favre Online Chatter
Interest in tonight’s Vikings/Packers showdown is expected to be so high that it will break regular-season television ratings for an NFL football game. And that is, of course, due to one person: Brett Favre.
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