Posts Tagged ‘Sports Marketing’
Beyond Social Media Podcast: Nik Wallenda, Men's Warehouse & Short Form Video [VIDEO]
This episode: Nik Wallenda’s Grand Canyon tense tightrope; Men’s Warehouse boardroom battle; Instagram, Vine, Google Glass & the rise of short form video.
Read MoreFacebook Ad Performance By Industry, Q1 2013 [CHART]
Telecom (0.919%) and publishing (0.79%) brands are leading the charge in Facebook click-through rates.
Read MoreWhat It's Like To Be A Tennis Star: Bethanie Mattek-Sands Through Google Glass Brightly [VIDEO]
Pro WTA tennis player and Glass Explorer Bethanie Mattek-Sands as she prepares for Wimbledon.
Read MoreFacebook Ad Performance By Industry, Q1 2013 [CHART]
Telecom (0.919%) and publishing (0.79%) brands are leading the charge in click-through rates.
Read MoreBeyond Social Media Podcast: Social Customer Service, Kraft v. Putin, The Sports App I Want [VIDEO]
This episode: Social customer service, Kraft’s Super Bowl ring, bizarre Tic Tac ad, Marriot’s Millennials, Dumb Ways To Die game, Burberry’s Kiss App, Astronaut Abby, Google’s Project Loon & Alien Text Messages.
Read MoreAmerican Sports Content Consumption [INFOGRAPHIC]
25% of sports fans use social media to follow leagues, teams and players online.
Read MoreProducts Researched & Purchased On A Tablet, March 2012 [TABLE]
A survey from the Online Publishers Association compared product research with product purchase by category among tablet users in March 2013.
Read MorePreferred Television Genres By Viewing Device, June 2013 [CHART]
On the traditional TV, news and business (31%) got the edge on drama (30%) and comedies (29%) as the top genres by percentage of viewing occasions.
Read MoreCharacteristics Of Millennials Alcohol Drinkers, May 2013 [TABLE]
71% of American adults aged 21 and older drink some type of alcohol, whether that be beer, hard cider, liquor, wine, or wine coolers, and Millennials (21-34) make up 27% of that group.
Read MoreMoms' Social Sharing By Content Type, May 2013 [CHART]
30% of mothers shared content on the ShareThis network during the period, compared to 10% of the network’s overall average.
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