Posts Tagged ‘Sports Marketing’
Kickalicious Scores With Detroit Lions [VIDEO]
During this segment of the 10th episode of the Beyond Social Media podcast, David Erickson, Albert Maruggi & B.L. Ochman discuss the Kickalicious viral video that landed Norwegian soccer player Harvard Rugland an invitation to the Detroit Lions minicamp and, ultimately, the opportunity to nail two field goals in the Lions’ first pre-season game.
Read MoreBeyond Social Media Podcast: Google's New Linking Rules & Kickalicious Scores! [VIDEO]
This episode: This episode: Hanes’ Undercover Color; Social CEOs; Google’s linking rules; Kickalicious viral video; White House robots Hangout; B H Photo’s marketing.
Read MoreEffect Of Tweets On TV Ratings By Genre, August 2013 [CHART]
The volume of tweets caused significant changes in live TV ratings among 29 percent of the 221 broadcast primetime programepisodes sampled.
Read MoreMobile Media & Entertainment Brands Ranked By User Satisfaction, August 2013 [CHART]
User satisfaction with mobile media entertainment sites and apps outpaces satisfaction among those accessing the services via PC.
Read MoreRed Bull's Extreme Marketing [VIDEO]
Take a look at some surprising facts and amazing stunt footage from Red Bull, the company whose logo seems to be associated with every extreme pursuit today.
Read MoreMost Common Tablet Activities By Age, July 2013 [CHART]
While young (18-29), middle-aged (30-49) and and older (50-64) tablet users display strikingly similar levels of use of their devices, they sometimes differ when it comes to their preferred activities.
Read MoreWhy People Watch TV Commercials By Genre, July 2013 [CHART]
The quality of the editorial content also appears to be a bigger influence on viewers than the quality of the ad.
Read MoreUS Digital Content Subscribers By Content Type, 2013 [CHART]
Although a sizeable portion of the target audience remains unwilling to pay for online or mobile content, many consumers are beginning to accept the idea that quality comes at a price.
Read MoreNorth American Sponsorship Spending By Type, 2011-2013 [TABLE]
Sponsorship spending, at $19.2 billion, will comprise 14% of total marketing spending in North America in 2013.
Read MoreForbes' 50 Most Valuable Pro Sports Teams By Social Media Presence [INFOGRAPHIC]
Forbes broke down the social media universe of the 50 most valuable professional sports teams in the world.
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