Social Business

Social Business

Albert Maruggi of the Marketing Edge Podcast’s report on social business, exploring Izzy’s Ice Cream’s RFID social media notification system and how that reveals the company’s social culture.

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Can Google+ Challenge Facebook On Social Gaming

Can Google+ Challenge Facebook On Social Gaming

Does the search giant’s social game offering stand a chance against Facebook’s entrenched and vast library of casual titles? And by only taking a 5% cut of revenues (as opposed to Facebook’s 30%), will Google disrupt the game developer marketplace?

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Facebook Zip Code Targeting

Facebook Zip Code Targeting

David Erickson, Tunheim’s Director of e-Strategy, discusses how Facebook’s Zip Code Targeting advertising feature will affect retailers and political campaigns.

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