Posts Tagged ‘Social Commerce’
Social Media Shopping Trends, November 2013 [TABLE]
Facebook drove easily the most social shopping sessions, at 4.31 million.
Read MoreLeading Social Media Marketing Objectives, August 2013 [CHART]
38% of US Facebook and 43% of Twitter marketers were more concerned with the quality of audience members added via social efforts.
Read MorePinterest As A Social Commerce Platform, November 2013 [TABLE]
Half of product orders driven by Pinterest occur at least 2-and-a-half months after the product has first been pinned, and half of visits happen at least 3-and-a-half months after first pinning.
Read MoreRevenue Per Social Visit, 2012 & 2013 [CHART]
Revenue per visit grew 39% between 2012 and Q3 2013 for Facebook (to $0.93), while growing by 150% for Pinterest (to $0.55) and quadrupling for Twitter (to $0.44).
Read MorePrimary Metric For Social Media Success In 2013 [CHART]
Among the biggest changes overall was the decrease in the importance of sales vs. two years prior.
Read MoreFashionistas' Online Influences [INFOGRAPHIC]
NetBase created this infographic to illustrate the findings of their research about fashionistas’ online influences.
Read MoreSocial Media-Inspired Mobile Purchases, July 2013 [CHART]
Social media-inspired purchases often occur on mobile devices.
Read MoreSocial Media-Inspired Purchases, July 2013 [CHART]
Consumers who interact with brands on social networks are just as likely to end up buying a product in-store as they are to do so online.
Read MoreAttention Online Shoppers Pay To Retailers’ Facebook Updates, June 2013 [CHART]
Just 14% of respondents either skip over retailers’ updates (8%) or claim to not notice them at all (6%).
Read MoreeCommerce Traffic From Facebook vs. Pinterest, April 2013 [CHART]
Pinterest is becoming a more influential source of social e-commerce referral traffic.
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