Posts Tagged ‘Snapchat’
Social Media Demographics By Channel [TABLE]
Adults in the US are still using YouTube more than any other social media: close to three-quarters of US adults use the platform, with usage high across demographic groups, according to a study from the Pew Research Center, which provides some updates on social platform usage.
Read MorePrivacy Concerns By Social Network [CHART]
In a March 2019 survey conducted by Morning Consult on behalf of ID Experts, an identity protection services firm, 39% of US internet users said they were “very concerned” about privacy and security on Facebook, and 29% said they were “somewhat concerned.” “Advertisers should pay attention to the types of data that people will be…
Read MoreTime Spent On Instagram, Facebook & Snapchat, 2016-2021 [CHART]
Facebook’s move last year to discourage passive consumption of content, especially videos, has impacted engagement. Average daily time spent on the platform by US adult users fell by 3 minutes in 2018.
Read MoreTeens' Favorite Social Media Platforms, 2015-2019 [CHART]
Looking at the period between Spring 2015 and Fall of 2017, Snapchat seemed to be on an unstoppable rise in becoming the favorite social platform for the majority of teens.
Read MoreSocial Network Dominance, 2003-2018 [ANIMATED GRAPHIC]
TheNextWeb created this amazing and mesmerizing animated graphic that illustrates the rise and fall of the most popular social media sites from 2003 to 2018 accompanied by monthly active user data at any point, so you can watch the rise and fall of Friendster and MySpace, for example.
Read MoreSocial Channels Used By Generation V & Millennials, 2017-2019 [CHART]
The latest Infinite Dial report from Edison Research and Triton Digital reveals that 61% of respondents ages 12 and older report using Facebook, down from a peak of 67% in 2017. But while Facebook usage is on the decline, Instagram is rising.
Read MoreHow To Market To Generation Z [INFOGRAPHIC]
This infographic from Upfront Analytics offers 10 tips for marketing to Gen Z (or Generation V, as we prefer to call them).
Read MoreChannels Where Mobile Users Encounter Offensive Content [CHART]
According to an April 2019 report from mobile video ad network AdColony, three in five consumers worldwide encounter offensive content on Facebook.
Read MoreSocial Media Activities By Platform [PODCAST]
In this episode of ‘Behind the Numbers,’ eMarketer principal analyst Debra Aho Williamson discusses where people share content and how these changes could affect marketers.
Read MoreSocial Media Stories Effectiveness [CHART]
Social media marketing continues to prove effective for businesses, as shown in the latest survey of more than 1,800 marketing professionals from Buffer.
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