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Posts Tagged ‘SMBs’

Customer Acquisition SMB Marketing Tactics, November 2012 [CHART]

Leading the pack of customer acquisition tactics by SMBs are personal relationships and networking (95%) and tradeshows and industry events (89%).

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Likelihood SMBs Will Use Mobile Marketing, September 2012 [CHART]

49%, said they were somewhat or very likely to incorporate mobile into their advertising and marketing,

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SMBs Spending On Mobile Media In The Next Year [CHART]

7 in 10 small and medium-sized businesses (SMBs) plan to maintain (45%) or increase (27%) their level of spending on mobile media in the next year.

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Social Business Integration Among SMBs, March 2012 [CHART]

Of those that used or planned to use social media, 37.7% already integrated social media into the company website and 22.2% did so within marketing processes.

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SMBs' Social Media Channels, March 2012 [CHART]

When it comes to the specific social channels SMBs are using, Facebook, not surprisingly, tops the list, with 26% of small businesses and 38% of medium-sized businesses saying they used a company Facebook page.

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SMBs Use Of Social To Engage With Customers & Prospects [CHART]

Only 24% of US small businesses, those with between 20 and 99 employees, said they used social media to engage with customers and prospects in a strategic and structured way.

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