Posts Tagged ‘SMBs’
How People Share Information About SMBs They Follow On Twitter, May 2013 [CHART]
People were most likely to have retweeted SMB content if they enjoyed it, at 70%.
Read MoreTop Reasons People In The US & UK Follow SMBs On Twitter, May 2013 [CHART]
The leading reason respondents gave for following an SMB on Twitter was to receive updates on future products, at 73%.
Read MoreMotivations Of SMBs' Twitter Followers, August 2013 [TABLE]
The top reason Twitter users follow SMBs is to get updates on future products (73%).
Read MoreSMBs Loyalty Programs, August 2013 [CHART]
38% of SMBs are using customer loyalty programs to deliver special offers and rewards for frequent customers.
Read MoreBenefits Of Social Media Marketing For SMBs, January 2013 [CHART]
While SEO & email still bring prospects to the door, social media entices them to enter a dialogue, pick up some information of value & step into the sales funnel.
Read MoreSMBs' Use Of Social & Mobile Tools, August 2013 [TABLE]
72% of SMBs are using social media to promote their businesses, with 66% reporting “extremely” or “very” high levels of engagement with their customers.
Read MoreSMB Online Marketing Tactics, March 2013 [TABLE]
The top three tools or solutions used by SMBs for digital marketing were websites, used by 86.6% of respondents, social media (77.3%) and email marketing (65.8%).
Read MoreSMBs Digital Marketing Objectives, March 2013 [CHART]
SMBs kept their goals for digital marketing simple: Driving sales and increasing brand awareness were No. 1 and No. 2, respectively.
Read MoreSMB Top Online Marketing Objectives, June 2013 [CHART]
About half of SMBs engaged in digital marketing devote at least 50% of their marketing budgets to digital.
Read MoreBenefits Of Social Media Marketing To SMBs, January 2013 [CHART]
The greatest benefit of social media was increasing exposure, cited by 89% of respondents, while another 75% said it helped increase traffic.
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