Posts Tagged ‘Smart Phones’
In-Store vs eShopping Preferences By Demographics, December 2012 [CHART]
59% of the Americans aged 18-64 surveyed online said they would rather make a purchase in-store than on their computer (31%).
Read MoreTime Spent Using Social Media, July 2011 vs July 2012 [CHART]
In July 2012, Americans spent 32.7 billion more minutes accessing social media sites than in July 2011.
Read MoreGoogle Maps Prompts 29% Growth In iOS 6 Adoption [CHART]
Apple Maps was so bad that people refused to upgrade to iOS 6 until they could get Google Maps.
Read MoreNew Marketing Channels Being Considered In The Next Year [CHART]
62% tabbed social media tools such as interactions, fan pages, social analytics, and social ad targeting.
Read MoreAttitudes Toward Information Gathering While On Vacation By Generation, March 2011 [CHART]
More than 57% of internet users ages 18 to 34 said they were influenced to purchase travel by their friends’ and followers’ recommendations.
Read MoreMedia Consumption Of Mobile News App Users, June 2012 [TABLE]
70% of mobile news app users got their news digitally, nearly twice as many as among mobile internet users who had not downloaded a news app.
Read MorePrimary News Sources Of Mobile Users, September 2012 [TABLE]
A June survey from Pew put digital just 16 percentage points behind TV as the source where US news consumers got their news.
Read MoreMarketing That Prompts Mobile Device Actions, October 2012 [CHART]
TV ads were the No. 2 reason consumers turned to their mobile devices for actions such as brand searches, app downloads or visiting brand sites.
Read MoreTravel & Leisure Search Advertising Click Share By Device, Q3 2011- Q3 2012 [CHART]
40% of US online travel consumers entered the purchase funnel through search engines.
Read MoreMobile Device Users Attitudes Toward Ads By Medium, November 2012 [CHART]
Smart phone and tablet owners may love their devices, but they’re not all that fond of advertising on them.
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