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Posts Tagged ‘Smart Phones’

Percentage Of Mobile Shopping By Moms, December 2012 [CHART]

Fully 70% of moms reported using their smart phone or tablet to shop.

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Mobile Web Traffic By Device & Country, February 2013 [CHART]

For the first time, tablet traffic exceeded smart phone traffic in February 2013 (8% and 7% of page views, respectively).

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Frequency Of College Students' Mobile Purchases, November 2012 [CHART]

70% of college students made mobile purchases, and 52% did so at least once a month.

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Frequency With Which College Students Find Deals On Mobile Devices, November 2012 [CHART]

Nine out of 10 college students reported using their phones to scour for deals, coupons and specials; just 10% said they never did so.

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Smart Phone Market Penetration, October 2011 – January 2013 [CHART]

Smart phone penetration reached 55% of the US mobile market during the 3-month period ending in January 2013.

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New Factors That Will Affect Email Marketing, December 2012 [CHART]

58% of marketers said that the pervasiveness of smart phones and tablets will affect their email marketing plans in the next 12 months.

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Affluents' Multi-Screen Behavior, March 2013 [TABLE]

51% of affluents have engaged with social media about a TV program while watching that program.

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Mobile Internet Use By Device Type, 2011-2013 [CHART]

Tablets accounted for just 7% of traffic on the Jumptap network in 2011, half the share accounted for by feature phones.

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Mobile Behavior Of American Smart Phone Users, December 2012 [TABLE]

This year there will be 121.3 million mobile gamers in the US, accounting for 49% of all mobile users.

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Global mCommerce Activities, February 2013 [CHART]

24% of American smart phone users surveyed during Q2 2012 reported scanning a barcode or QR code in the previous 30 days.

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