Smart Phones Archives - Page 64 of 101

Devices Used To Connect To In-Flight Internet, December 2012 [CHART]

According to TripAdvisor’s annual air travel study, 37% of travelers considered their tablet an “essential” in-flight accessory—a 5% increase from the 2012 survey.

Americans' Use Of Mobile Devices On Vacation, March 2012 [CHART]

Approximately 98% took their mobile devices with them on vacation; nearly four in five respondents in this group used them “all the time.”

Average Daily Mobile Engagement On Facebook By Activity, March 2013 [TABLE]

For smart phone Facebook users, most of their time on the network was spent checking their newsfeed (16.4 minutes on average per day).

When Millennials First Grab Their Phones In The Morning, March 2013 [CHART]

Smart phones have so quickly embedded themselves in the lives of their users that 62% of all respondents said they reached for their device immediately after waking up, while 79% did so within 15 minutes of rising.

Mobile Commerce App Usage By OS, April 2013 [CHART]

iPhone owners are 54% more likely than Android owners to use mobile applications for commerce.

Weekly Time Spent Using IM/Chat Apps By Mobile OS, April 2013 [CHART]

Android mobile owners are 2.4 times more likely than iPhone owners to use mobile IM/chat applications such as Whatsapp and Kik Messenger, but iPhone owners are heavier users of the apps.

How American Women Research Products, March 2013 [CHART]

Only 6% of American women reported still researching products primarily in-store, while another 5% asked friends and family for recommendations most often.

Second Screen TV-Related Behavior, April 2013 [CHART]

Among the most common is shopping for a product seen in an ad, by 19.4% of TV watchers who engage in second-screen activities.

Mobile Share Of Search Traffic, Q1 2013 [CHART]

Tablets and smart phones combined accounted for roughly 24% of organic search visits in Q1.

Broadcast TV Content Completion Rates Online By Device, 2012 [CHART]

Compared to the average, completion rates for TV-related content (such as full episodes of TV shows) are 12.5% higher on PCs (45% vs. 40%), 31.4% higher on tablets (46% vs. 35%), and 33.3% higher on mobile phones (36% vs. 27%).