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Posts Tagged ‘Smart Phones’

US Mobile Phone Gamers, 2011-2017 [TABLE]

Double-digit mobile gaming growth rates will continue into 2015, when half of all US residents are expected to play games via their mobile phone at least once per month.

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Western Europe Smart Phone Penetration, 2012-2014 [MAP]

Western Europe as a whole will reach 50% smart phone market penetration in 2014.

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Asia-Pacific Smart Phone Penetration, 2012 & 2014 [MAP]

South Korea led the world last year in the share of mobile users who used a smartphone, at 60%.

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North American Smart Phone Penetration [CHART]

The worldwide smart phone penetration is expected to remain just under one-third in 2013 and will approach the halfway point by 2017.

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Retail Mobile Path To Purchase, May 2013 [TABLE]

Just 6% of smartphone users conducted their most recent mobile retail search in-store.

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Consumer Attitudes Toward Rebates, May 2013 [TABLE]

Photo: Business Communication Tips

83% of respondents said they like to find rebates when shopping in-store, and the same percentage said that a discount via rebate is attractive when shopping online.

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Mary Meeker: State of the Internet, 2013 [PRESENTATION]

Mary Meeker’s latest edition of the annual Internet Trends report finds continued robust online growth.

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Accepting Advertising For Free Content, May 2013 [CHART]

Mobile device owners would prefer to spend time engaging with advertising in order to receive free content, whether that be a tablet (77%) or smartphone (70%) application, or even a newspaper (66%).

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American Smart Phone Users By Age, 2011-2017 [TABLE]

eMarketer estimates smart phone penetration of 3.2% among US children ages 0 to 11, with the lower end of the age range pulling down that rate.

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Device Ownership Among American Children & Teens, November 2012 [TABLE]

43% of children ages 3 to 18 used the smart phone, with 65% of that group doing so on a daily basis.

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