Posts Tagged ‘Smart Phones’
Smart Phone Market Penetration, October 2011 – April 2013 [CHART]
During the 3-month period ending in April 2013, comScore says that the share of mobile subscribers with a smartphone was essentially flat from March, at 58%.
Read MoreTelevision Consumption By Device, June 2013 [CHART]
Just 2% of all TV hours logged were on tablets (1%) or smart phones (1%).
Read MoreMobile Users' Internet Access Preferences, May 2013 [CHART]
35% of mobile users prefer to access the internet via a smartphone and 14% via a tablet, meaning that only a bare majority still prefer to use their desktop or laptop computer.
Read MoreTop Mobile Devices By Ad Performance, Q1 2013 [TABLE]
Samsung mobile devices on the whole sported higher click-through rates than the iPhone in the US and UK during Q1.
Read MoreImportance Of Mobile-Optimized Websites, May 2013 [TABLE]
78% of smart phone owners and 75% of tablet owners consider the “look and feel” of a company’s mobile website when considering whether or not to make a purchase from it.
Read MoreDevices Used To Visit Social Media Sites By Gender, March 2013 [CHART]
The desktop and laptop remained the No. 1 place where users accessed sites, but the smart phone wasn’t far behind.
Read MoreSmart Phone Activity Share By OS, May 2013 [CHART]
Americans spend about an hour each day on their smart phones (58 minutes to be exact).
Read MoreMobile & Tablet Video Ad Views By OS, Q1 2013 [CHART]
More mobile video ad views took place on an iPhone (31.4% share of mobile and tablet ad views) than an Android phone (22.5% share) in Q1.
Read MoreShare of eCommerce Traffic From Smart Devices, Q1 2012 – Q1 2013 [CHART]
Tablets accounted for 10.6% of e-commerce site traffic in Q1, up from 8.9% a quarter earlier, while smartphones also exceeded 10% of traffic (10.44%), though with only slight growth from the previous quarter.
Read MoreCross-Device Travel Research & Purchase Behavior, May 2013 [CHART]
Among mobile owners who booked travel in the past 90 days, only 53% used a single device (smart phone, tablet, or laptop) to do so.
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