Posts Tagged ‘Smart Phones’
Demographics Of US Android & iPhone Owners, May 2013 [TABLE]
Android phones had a 12 percentage point lead over iPhones, with 43% of mobile phone owners between 18 to 24 years old on Android smartphones, compared with 31% on the iPhone.
Read MoreUS Smart Phone Owners By OS, May 2013 [CHART]
In May 2013, Android was ahead of iOS by 3 percentage points; Android ran on 28% of mobile phone owners’ smart phones, compared with 25% on iPhones running iOS.
Read MoreAmerican Sports Content Consumption [INFOGRAPHIC]
25% of sports fans use social media to follow leagues, teams and players online.
Read MoreAffluent Shoppers' Preferred Purchase Channels By Demographic, April 2013 [CHART]
The store still won out as the most common place to make a purchase among affluent consumers, cited by 78% of respondents.
Read MoremCommerce Activities Of Affluent Americans By Device, April 2013 [TABLE]
Among US internet users ages 21 and older earning more than $150,000, more than eight in 10 owned a smart phone, while 56% reported owning a tablet.
Read MoreWhere Americans Watch TV By Device, January 2013 [TABLE]
While smart mobile device users can now watch TV from anywhere, they still favor sitting at home to watch their shows.
Read MoreTime Americans Spend Watching Mobile TV By Device, January 2013 [CHART]
Only 2% of total TV viewership by American broadband subscribers who watched at least five hours of TV per week occurred on a tablet or smart phone.
Read MoreMothers’ Mobile Use By Weekday, June 2013 [CHART]
Almost 40% of mothers’ weekly time spent with their mobiles is on Saturday (18.5%) and Sunday (19.3%).
Read MorePreferred Television Genres By Viewing Device, June 2013 [CHART]
On the traditional TV, news and business (31%) got the edge on drama (30%) and comedies (29%) as the top genres by percentage of viewing occasions.
Read MoreTV Viewing Times By Device, June 2013 [TABLE]
A plurality of tablet (22%) and smart phone (28%) TV viewing occasions tracked occurred during the daytime, between 9 AM and 3 PM.
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