Posts Tagged ‘Smart Phones’
Mobile News Consumption By Age, Q1 2013 [TABLE]
The 35-to-44 age group showed the highest incidence of reading news on their smartphones, at 73% of users.
Read MoreSmart Phone Share Of Mobile Subscribers, October 2011 – June 2013 [CHART]
Smart phone penetration stands at about 60% of the US mobile market.
Read MoreTravel Search Advertising Click Share By Device, Q1 2012-Q1 2013 [CHART]
Between Q1 2012 and Q1 2013, the majority of US travel and leisure paid search clicks came from PC searches, but the proportion from mobile devices had risen fairly steadily.
Read MoreSMBs' Use Of Social & Mobile Tools, August 2013 [TABLE]
72% of SMBs are using social media to promote their businesses, with 66% reporting “extremely” or “very” high levels of engagement with their customers.
Read MoreFrequency Of Local Television News Consumption On TV vs. News App, 2013 [TABLE]
Among those who had a local TV news app, 36% said they watched local news on TV seven or more times during the seven days prior to the survey.
Read MoreEmail Marketing Open Rate Share By Device, H2 2011 & H2 2012 [CHART]
71.8% of US email users ages 24 to 40 said they typically read their personal email throughout the day.
Read MoreSmart Phone Video Viewing & Sharing To Pass The Time, August 2013 [CHART]
34% of respondents overall watch video while passing the time, with 82% of those (28% overall) uploading or sharing video while passing the time.
Read MoreShare Of Average Time Spent Per Day Conducting Select Online Activities, 2010-2013 [TABLE]
As social networking and video reach plateaus for desktop time, these activities are growing more quickly on smart phones, and especially tablets.
Read MoreAverage Time Spent Per Day On Non-Voice Mobile Activities By Device, 2010-2013 [TABLE]
Time spent with mobile has come to represent a little more than half of TV’s share of total media time, as well as nearly half of digital media time as a whole.
Read MoreMultitainment Activity, July 2013 [CHART]
TV viewers frequently multitask, and while multitasking activities are varied, they often involve a second screen.
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