Posts Tagged ‘Smart Phones’
Length Of Time Marketing Emails Are Ready By Device, Q2 2013 [CHART]
Android devices saw the lengthiest periods of engagement with email: 53.3% of emails opened on Android phones were read for 15 seconds or more, followed by 41.9% of emails read on the Android tablet.
Read MorePrimary Device Used To Open Marketing Emails, Q2 2013 [CHART]
The smart phone took 48.1% of opens in Q2 2013, and the tablet took 13.8%, leaving the desktop with less than four out of 10 marketing email opens.
Read MoreShare Of Time Spent Online By Device, April 2013 [CHART]
Soaring smart phone and tablet use has doubled the amount of time Americans spend online in the matter of a few short years.
Read MoreSmart Phone Penetration, October 2011 – July 2013 [CHART]
Smart phone penetration hit 60% of the US mobile subscriber market during the 3-month average ending in July.
Read MoreHoliday mCommerce Sales Share By Device, 2011 & 2012 [TABLE]
In March 2013, according to IBM, the iPad passed the iPhone as the largest driver of mobile traffic to retail sites.
Read MoreSmart Phone Users' Attitudes Toward Ad Tracking, September 2013 [CHART]
About 7 in 10 smart phone users are aware that advertisers track their mobile activities in order to deliver targeted ads based on their behavior.
Read MoreSmart Phone Online Video Ad Shares By Manufacturer, September 2013 [CHART]
Apple may be the top smartphone manufacturer in the US, but it’s far behind Samsung when it comes to sharing of its video ads.
Read MoreAverage Number Of Actions Taken After Mobile Searches By Category, Q4 2012 [CHART]
US smartphone users averaged 2.20 actions after conducting a mobile travel search.
Read MoreMobile Use Among Leisure Travelers, 2011 & 2013 [CHART]
Among US leisure travelers with a household income of at least $50,000 who took a trip at least 75 miles from home in 2012, 62% used smartphones this year, and 43% used tablets.
Read MoreUS Smart Phone Users By OS, 2011-2014 [TABLE]
Android, which grew rapidly in popularity soon after its release, fell from triple-digit to double-digit increases in users in 2012—that year its growth rate actually lagged behind iOS.
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