Singapore Archives - Page 2 of 2

Pre-Roll Video Ad Click-Through Rates, Q2 2013 [CHART]

Slightly more than half of mobile in-application pre-roll ads were completed in the US during Q2.

Motivations For Using Digital Media, August 2013 [TABLE]

Compared to consumers in 32 other countries, Americans are among the least motivated to use digital media for self-expression, even using online media typically associated with self-expression (such as blogging) more out of a desire for entertainment.

Google+ Users By Country, Q2 2012 [TABLE]

More than 25% of internet users in 17 different countries accessed or posted on Google+ at least once a month that quarter.

News Consumption Time By Device, March 2013 [CHART]

TV is still the primary device for news consumption, at 42% of respondents’ time, compared to 29% for laptops, 18% for smartphones, and 10% for tablets.

The State Of Infographics [INFOGRAPHIC]

This infographic by Nowsourcing illustrates the effectiveness of infographics as a marketing tool.

Global Internet Growth By Select Countries [CHART]

According to comScore, between April 2011 & April 2012, Italy posted the highest growth in the continent, at 24%, & the fourth-highest growth rate in the world.