Posts Tagged ‘Shopping’
Mobile Ad-Friendly Shoppers & Social Media, March 2014 [TABLE]
About half of smartphone and tablet owners are willing to receive ads on their devices in exchange for services.
Read MoreMost Valuable Data That Goes Unused In Email Marketing, November 2013 [CHART]
Contact data was the most important for marketing success, followed by sales and demographic data.
Read MoreImportant Services When Shopping Online According To Multichannel Buyers, December 2013 [TABLE]
The ability to buy online and pick up in-store was the second most popular retail offering (36%) that US internet users planned to take advantage of during this past holiday season.
Read MoreFactors That Affect Shoppers' Image Of A Brand, February 2014 [CHART]
Personal experience was far and away the leading choice, with 64% of shoppers saying it was their most important factor affecting their image of a brand.
Read MoreCPG Coupon Redemption & Savings, 2008-2013 [CHART]
Despite a growing amount of CPG coupons distributed by marketers last year, American consumers redeemed the fewest amount (2.8 billion) in at least 5 years.
Read MoreHow Online Channels Influence Shopping, Q2 2013 [TABLE]
Product reviews were the leading digital tool that influenced US internet users to shop at a specific retailer (39%).
Read MoreUS Internet Users Who Purchase Products They Didn't Plan To Buy By Age, November 2013 [CHART]
Over half of Millennials agreed or strongly agreed that they often found themselves purchasing items that they didn’t plan to buy.
Read MoreUS Internet Users Who Browse Products Online Frequently By Age, November 2013 [CHART]
60% of millennial internet users (18- to 34-year-olds) agreed or strongly agreed that they looked at items online to buy nearly every day, even if they didn’t actually plan on making a purchase.
Read MoreHow Mobile Use Has Changed Smart Phone Owners' Activities, November 2013 [TABLE]
Just 18% of US smart phone owners said a smart phone/tablet had somewhat or completely changed how they managed their health.
Read MoreEvolution Of The Marketing Department [INFOGRAPHIC]
This infographic by Adecco illustrates the changing nature of the marketing department.
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