Shopping Archives - Page 24 of 31

Effect Of Online Discounts On In-Store Purchases [TABLE]

45% of customers would leave a store and buy a product online if they found it at a 2.5% discount while comparison shopping using their mobile device.

Influence Of Promotions On Back-To-School Shoppers [CHART]

Among back-to-school shoppers who had already begun shopping by August 7, 38.5% said that more than half of their purchases had been influenced by coupons, sales, and/or promotions.

Parents & Promotions [CHART]

33% of parents said they are looking more for promotion codes or discounts when shopping this year, compared to 26% of respondents without children.

2012 Back-To-School Shopping Budgets Compared To 2011 [CHART]

Retailers can expect similar Back-To-School sales figures.

Types Of Back-To-School Retailers [CHART]

Just like last year, mass merchants are the preferred retailer for back-to-school purchases.

Back-To-School Shopping Lists [CHART]

The lower rate of consumers buying bed/bath, dorm, and kitchen products corresponds to the lower proportion of consumers buying products for college students.

Students For Whom Back-To-School Shoppers Are Shopping [CHART]

Three out of four back-to-school shoppers are purchasing products on behalf of their children, most often being elementary aged children.

Number Of Students On Back-To-School Shopping Lists [CHART]

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According to the Summer 2012 Online Shopper Intelligence survey, back-to-school shoppers are busy this season, with more than half of shoppers purchasing products for more than one student.

Select Marketing Channels' Influence On Back-To-School Purchase Decisions [CHART]

More than half of parents planned to consult web-based coupons or promotions before purchasing. And nearly 43% said that internet ads would influence their purchase decisions for back-to-school shopping.

American Parents' Use Of Social Media For Back-To-School Shopping, 2010-2012 [CHART]

Of US parents who planned to use social networks for back-to-school shopping, 70% will do so to find out about promotions, 49% to browse products and 39% to read reviews or recommendations.