Posts Tagged ‘Retail Marketing’
Purchase Influence Of Online Reviews By Demographics, December 2012 [CHART]
78% of online Americans aged 18-64 agree that online reviews help them decide whether or not to purchase a product.
Read MoreeTailer Holiday Customer Satisfaction Rankings, December 2012 [CHART]
Amazon maintained its leading index score of 88 (on a 100-point scale) from last year, the highest score since the study began in 2005.
Read MoreTrendsetting Latino Shoppers, December 2012 [CHART]
Latinos display markedly different shopping habits than their non-Latino counterparts.
Read MoreIn-Store Retail Tech's Effect On Holiday Shopping Experiences By Generation, December 2012 [CHART]
Nearly two-thirds of 18- to 34-year-olds reported using their mobile phone for shopping this holiday season, and almost half said this made their phone a faster resource for accessing information than asking a store associate.
Read MoreHow Americans Used Mobile For Holiday Shopping, 2011 & 2012 [CHART]
More than eight in 10 smart phone owners researched and browsed for products on their phone, up 15 percentage points from 2011.
Read MoreHoliday eTail Satisfaction, 2012 [INFOGRAPHIC]
This infographic by ForSee looks at consumers’ satisfaction over their eTailing experiences this holiday season.
Read MoreGlobal Mobile Ad Prompts, Q3 2012 [CHART]
Advertisers were most interested in using mobile ads to lead viewers to site searches; this action was utilized by 41% of campaigns.
Read MoreReasons American Facebook Users Share Products On Social, July 2012 [CHART]
The most popular motivation for those sharing products on social media was users’ desire to share their tastes with their networks.
Read MoreOnline Retail Spending By Generation, December 2012 [CHART]
87% of the online population visited a retail site in November.
Read MoreHoliday eCommerce Spending, 2011 vs 2012 [CHART]
Figures from the Chase Holiday Pulse show a similarly high level of activity during the so-called Green Week (Dec. 10-16).
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