Posts Tagged ‘Retail Marketing’
Purchase Influence Of Marketing Messages By Select Channels, January 2013 [CHART]
93% of marketers surveyed have made a purchase as a direct result of an email marketing message, compared to 56% of smart phone-owning consumers and 42% of consumers without a smart phone.
Read MoreAmerican Online Cross-Channel Shopping Behavior, January 2013 [CHART]
US consumers are increasingly “channel-hopping” while shopping.
Read MoreShopping Cart Recovery Email Timing, 2011 vs 2012 [CHART]
The percentage of Internet Retailer 1000 companies sending cart abandonment emails grew by 30% in 2012, and it appears that these companies also sent their messages more rapidly post-abandonment.
Read MoreBeyond Social Media: No Death Star For You! [PODCAST]
This week’s highlights include the White House’s response to a Death Star petition, Hilton’s humorless attempt at humor, TOMS charitable experience& much more.
Read MoreShopping Cart Recovery Email Marketing Trends, 2011 vs 2012 [CHART]
The proportion of Internet Retailer 1000 companies that sent shopping cart recovery emails grew by 30% year-over-year in 2012.
Read MorePurposes Of Retailers' Mobile Strategies, January 2013 [CHART]
A survey of 93 qualified retail respondents by RSR Research finds that 86% strongly agree (47%) or agree (39%) that the purpose of their mobile strategy is to enhance their overall brand.
Read MoreUS Retail eCommerce By Category, 2010-2016 [CHART]
Sales of new cars make up roughly 15.8% of all US retail activity, according to US census data.
Read MoreLikelihood Of Purchasing A Vehicle Online, 2009-2011 [CHART]
New-car sales virtually never take place online, despite growing interest among consumers and manufacturers.
Read MoreUS Retail mCommerce As A Percentage Of Retail eCommerce Sales By Device, 2011-2016 [CHART]
The rapid rise in mcommerce sales on tablets means that such purchases will account for 9.4% of all retail ecommerce sales this year, and 16.9% of the total by 2016.
Read MoreRetail mCommerce, 2011-2016 [CHART]
Mobile devices had a strong influence on the 2012 holiday season, and look set to continue that momentum through this year and beyond.
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