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Posts Tagged ‘Retail Marketing’

Primary Forms Of Payment To Retailers, March 2013 [CHART]

While almost two-thirds of retailers report that credit cards (45%) and cash (19%) are their primary payment forms today, less than half believe that will be the case in 3 years.

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Mothers' Most Important Factors In Making Purchase Decisions, December 2012 [CHART]

Reviews and ratings from other moms were the most important overall factor when making a purchase decision for nearly half of moms.

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Types Of Mobile Apps Moms Use To Aid Purchase Decisions, December 2012 [CHART]

60% of moms reported that retailer apps were the most popular apps to help them make purchase decisions.

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Percentage Of Mobile Shopping By Moms, December 2012 [CHART]

Fully 70% of moms reported using their smart phone or tablet to shop.

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Online Shopping Metrics By Shopper Segment, Q2 2012 [TABLE]

Even though return purchasers and repeat purchasers accounted for only 8% of site visitors, they generated a disproportionately high 41% of site sales.

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Frequency Of College Students' Mobile Purchases, November 2012 [CHART]

70% of college students made mobile purchases, and 52% did so at least once a month.

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Frequency With Which College Students Find Deals On Mobile Devices, November 2012 [CHART]

Nine out of 10 college students reported using their phones to scour for deals, coupons and specials; just 10% said they never did so.

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In-Store Mobile Activities Of African Americans, March 2013 [CHART]

African Americans are 44% more likely to check in for a discount and 37% more likely to scan a QR code to get more information about a product.

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Top Motivations For Shopping Online, March 2013 [CHART]

Asked to identify the top-3 improvements to their online shopping experiences that would motivate them to shop more, 74% of consumers cited free delivery.

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Importance Of Buying American By Product Category & Gender, March 2013 [CHART]

Women were 11% more likely to consider Buying American important when purchasing major appliances (79% vs. 71%).

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