Posts Tagged ‘Retail Marketing’
Strategic Pricing Challenges, 2012 & 2013 [CHART]
Online retailers looking to gain margin advantage are increasingly using dynamic pricing.
Read MoreAffluents' Shopping Habits, May 2013 [TABLE]
Wealthy consumers are as likely to make purchases in-store as online, and few have embraced showrooming, loosely defined as the practice of checking out a product in-store before buying online.
Read MoreSources That Inspire Online Purchases, May 2013 [CHART]
Buyers were most likely to have first seen their most recent online purchase while surfing around online (29%) or when looking to find something specific (25%).
Read MoreRetailers' Views Of The Future, May 2013 [CHART]
In general, retailers feel that future retail growth will come primarily from digital channels, not stores, with 40% agreeing with that sentiment, versus 29% disagreeing.
Read MoreSmart Phone Shoppers' In-Store Product Research Resources, May 2013 [CHART]
79% of smart phone owners qualify as smart phone shoppers.
Read MoreeCommerce Spending, Q1 2007 – Q1 2013 [CHART]
US retail e-commerce spending grew by 13% year-over-year to reach $50.2 billion.
Read MoreTop Creepy & Weird Uses Of Loyalty Program Information, May 2013 [CHART]
Consumers find some uses of personal information for loyalty programs to be cool & exciting but others exceed privacy boundaries and are simply creepy and weird.
Read MoreContent Management Systems' Underperformance, May 2013 [CHART]
Few companies believe that their content management system (CMS) facilitates a brand-enhancing digital presence.
Read MoreTop Features Implemented On American Small Business Mobile Websites, March 2013 [CHART]
Of the 1/3 of small businesses that had optimized their websites for mobile, 70% had made the effort to also ensure their sites worked well with social media.
Read MoreReasons For Mobile Shopping Cart Abandonment, May 2013 [CHART]
Roughly 7 in 10 smart phone and tablet owners have tried to make purchases on their device, indicating a high degree of comfort and enthusiasm with mobile commerce.
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