Posts Tagged ‘Retail Marketing’
Industries That Will See The Most Success With Big Data [CHART]
US business executives ranked the retail sector second at 42%, just behind finance (49%) in terms of having the most Big Data success.
Read MoreTop Business Challenges According To Senior Execs By Industry, June 2013 [TABLE]
70% of retail executives and 65% of technology leaders saw obstacles in leveraging consumer data.
Read MoreImportance Of Shopping Factors To Deal Seekers, January 2014 [TABLE]
A Experian new report segments shoppers into 6 deal-seeking segments, ranging from Deal-Seeker Influentials to Deal Rejectors.
Read MoreTop 15 Retailers By Holiday Customer Satisfaction, January 2014 [CHART]
Amazon and L.L.Bean were the standard-bearers, each with a score of 90 on a 100-point scale.
Read MoreChristmas Day Mobile App Downloads Growth, January 2014 [CHART]
Christmas Day app downloads grew by 91% compared to the first 21 days of December, reaching a record-breaking level.
Read MoreUS Online Ad Spending Share By Industry & Objective, 2013 [TABLE]
Spending by some verticals—including travel and retail—skewed much more heavily toward direct-response advertising.
Read MoreUS Online Ad Spending Share By Industry, 2013 [CHART]
Between 2012 and 2017, investment in online and mobile paid media will increase from $36.80 billion to $62.83 billion, for a compound annual growth rate of 11.3%.
Read MoreHoliday Desktop eCommerce Sales Growth Through December 22, 2012 vs 2013 [CHART]
The growth rate for the holiday season through December 22nd stood at 10%. Even so, IBM reports a robust 16.5% increase in online sales on Christmas Day.
Read MoreDigital Shopping Tools That Most Influence Their Users, December 2013 [TABLE]
At least 8 in 10 respondents are aware of traditional tools such as retailer websites (86%), search engines (84%), and printable coupons (81%), with newer tools such as mobile coupons (59%), shopping apps (54%) coming on strong.
Read MoreComputer Activities Now Performed On Tablets, December 2013 [CHART]
55% of respondents who own both devices would consider purchasing a tablet as a replacement for their personal laptop or desktop.
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