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Posts Tagged ‘Retail Marketing’

Global Website Traffic Sources By Industry, July 2014 [CHART]

Organic search drove 51% of website traffic referrals worldwide during June and July 2014.

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Top Reasons Large Advertisers Buy Mobile, October 2014 [CHART]

NFL Fans Mobile Social Sharing

Customer engagement is one of the key reasons large advertisers buy mobile ads.

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Effect Of Print Newspaper Ads, September 2014 [CHART]

52% of adults use print newspapers on a weekly basis to assist them with their shopping planning and purchase decisions.

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Types Of Videos Mothers Watch On Their Phones, July 2014 [CHART]

Just 32% of smartphone-toting mothers told BabyCenter they watched videos daily on their phones—through sites such as YouTube.

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American Mothers' Daily Smartphone Activities, July 2014 [CHART]

Nine in 10 US mother smartphone users surveyed said they used their phones at least daily to send texts, while 79% said they accessed social media via such a device once a day or more.

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Millennials' Word-Of-Mouth Brand Mentions, September 2014 [CHART]

Some 84% of Millennials’ word-of-mouth impressions about brands take place offline – with 71% the result of face-to-face conversations (versus just 3% over social media).

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Americans' Attitudes Toward Select Businesses & Industries, Q1 2014 [CHART]

Just 37% of Americans have a positive view of the advertising and public relations industry.

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Facebook Post Interaction Rates By Industry, 2013-2014 [CHART]

The retail industry topped all others tracked in Q3 post interaction rates, with its 4.18% average representing a 13% increase over the year-earlier period.

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US College Students' Back-To-School Purchase Influences, August 2014 [TABLE]

Some 93.6% of college students said they found one-on-one recommendations from friends at least somewhat influential.

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The Biggest Holiday Shopping Days [INFOGRAPHIC]

Nearly half (46 percent) of shoppers ended up buying in-store in 2013, up from just 35 percent in 2011.

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