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Posts Tagged ‘Restaurant Marketing’

Top Fast Food Restaurants, April 2013 [CHART]

A lot has changed in the past 5-10 years, but the endurance of McDonald’s as an American fast food icon seems to have stayed firm.

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Responses To Out-Of-Home Advertising, May 2013 [TABLE]

3 in 4 American adults report having noticed billboard (static or digital), transit or street-level advertising in the past month.

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Reputation Management Case Study: Papa John's Knows How To Apologize

A case study in how to apologize and prevent a public relations disaster using Papa John’s example of quick use of social media to respond to a racist voicemail.

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Top Features Implemented On American Small Business Mobile Websites, March 2013 [CHART]

Of the 1/3 of small businesses that had optimized their websites for mobile, 70% had made the effort to also ensure their sites worked well with social media.

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Beyond Social Media: Charles Ramsey Autotuned; Amy's Belligerent Bakers & Citizen Drone [PODCAST]

This week: Charles Ramsey autotuned; Amy’s belligerent bakers; citizen drones, Red Robin burgers, and Mall of America’s Vines.

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Consumer Attitudes Toward Loyalty Programs, May 2013 [TABLE]

The average consumer is a member in more than 7 loyalty programs, and many have room for more.

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New Google Maps Integrates Google Earth [VIDEO]

Google Maps is getting more than just a new look and feel, among the many changes are full Google Earth integration.

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Customer Loyalty To Restaurants, May 2013 [CHART]

42% of consumers are loyal to their favorite restaurants and will go to them regardless of whether or not they have a promotion.

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Industries & Products For Which People Have Written Post-Purchase Online Reviews, October 2012 [TABLE]

Among social network users who took a post-purchase action online, 22% reported posting a review or other comment after an automobile purchase.

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Restaurants & Mobile Search Behavior, April 2013 [TABLE]

In the previous 6 months, 81% of respondents had searched for a restaurant via a mobile application, and 92% through a web browser.

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