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Posts Tagged ‘QR Codes’

US Smart Phone Ownership & QR Code Scanning, June 2011-May 2013 [CHART]

Spending on mobile recognition, of which QR codes are a primary component, ought to almost double this year to reach $164 million, before continuing to grow strongly, reaching $364 million in spending by 2015.

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Top Tech Trends Affecting Retail, June 2013 [CHART]

71% of retailers said social media is having a significant impact on their business, with a majority also citing mobile/online shopping (52%).

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LGBT Mobile Shopping Activities, June 2013 [CHART]

Men are more likely than women to engage in a variety of mobile shopping activities, with gay men more likely to: use mobile scanners while shopping (39% vs. 32%).

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QR Code Use Examples & Case Studies [WEBCAST]

David Erickson presents 27 examples and case studies of the good, the bad and the ugly of QR code uses for marketing in this hour-long webcast.

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Consumer Attitudes Toward Rebates, May 2013 [TABLE]

Photo: Business Communication Tips

83% of respondents said they like to find rebates when shopping in-store, and the same percentage said that a discount via rebate is attractive when shopping online.

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Beyond Social Media: JCPenny's Hitler Billboard; Xbox Domains & Papa John's Apology [PODCAST]

This week: This week: JCPenny’s Inadvertent Hitler Billboard; Microsoft Is Not The Master Of Its Domain; Papa John’s Apology; Mercedes-Benz’s QR Safety Codes;and Robotic LEGOs.

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QR Code Scanning By Generation, Q1 2012 vs Q1 2013 [CHART]

57% of mobile barcode scanners were aged 35 and older in Q1, up from just 41% a year earlier.

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Senior Execs' Use Of Mobile, April 2013 [CHART]

Tablet adoption in particular has jumped, doubling in a year to 6 in 10 respondents, with use growing across all age groups.

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Mobile Acts Prompted By Top Magazines By Month, 2011-2012 [CHART]

The number of mobile activations in the US’ top 100 magazines by circulation has grown from just 352 in Q1 2011 to 2,252 in Q4 2012.

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Effectiveness Of Mobile Marketing At Engaging & Attracting Small Business Customers, October 2012 [CHART]

79% said having a mobile-friendly website was effective at attracting new customers and keeping current ones happy.

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