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Posts Tagged ‘Privacy’

Top Real-Time Marketing Concerns, July 2013 [CHART]

North American marketers say the complexity of systems required (50%) is the leading concern about real-time marketing.

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Consumer Attitudes Toward Online Tracking, June 2013 [CHART]

Internet users overwhelmingly disagree with the premise that they find online tracking to be harmless if it results in their being shown more relevant ads.

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Consumer Attitudes Toward Online Personal Data Collection, June 2013 [CHART]

Consumers around the world find website customization to be of some value, with 33% of respondents attributing some value to personalized product and service recommendations on websites, compared to 26% seeing little to no value.

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Customer Frustration With Companies' Online Communications, June 2013 [CHART]

80% consumers in the US & UK said that one of their top 2 frustrations about companies’ use of online communications was too many unwanted email messages.

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Creepy Loyalty Programs, December 2012 [CHART]

The creepiest were loyalty programs that see details of friends’ behavior, mentioned by more than half of respondents.

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Teen's Online Reputation Management Practices [VIDEO]

19% of teens have posted updates, comments, photos, or videos that they later regretted sharing.

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Teens Who Lie About Their Age Online, 2012 [CHART]

36% of online teens who are 12 years old admitted to falsifying their age in order to gain access to a website or account.

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Teens’ Negative Online Experiences, 2012 [TABLE]

4% of teens have posted something online that caused problems for them or a family member, or got them in trouble at school.

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Teens’ Positive Experiences Online, 2012 [TABLE]

39% of online teens say they have met someone online who became a good friend.

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Teens' Social Media Unfriending & Blocking Behavior, 2012 [TABLE]

Three in four (74%) teen social media users have deleted people from their network or friends’ list.

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