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Posts Tagged ‘Personalization’

Most Effective Email Marketing Tactics [CHART]

Chart: Most Effective Email Marketing Tactics

Email marketers are more interested in increasing conversions than in boosting sharing or growing their lists.

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Most Annoying Things About Email Marketing [CHART]

Chart: Most Annoying Things About Email Marketing

24% of respondents said they were annoyed by emails that indicated marketers had incorrect data about them.

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Best & Worst Customer Experience Attributes [CHART]

Chart: Best & Worst Customer Experience Attributes

Marketers are continuing to prioritize the customer experience, focusing on making it more valuable, relevant, and easy to understand.

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B2B Digital Marketing Priorities [CHART]

Chart: B2B Digital Marketing Priorities

Not only is content marketing by far the top digital priority for B2B marketers this year, but it’s also the discipline most likely to get a spending hike this year.

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Email Innovation [CHART]

Chart: Email Innovation

Personalization has jumped to the top as the leading area of focus for company respondents this year, overtaking automation.

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Top Email Marketing Automation Tactics [CHART]

Chart: Top Email Marketing Automation Tactics

Almost two-thirds of email marketers worldwide use email automation, but more advanced automation techniques are not as popular.

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Data-Driven Personalization [CHART]

Chart: Marketing Data-Driven Personalization

Marketers are in the process of implementing personalization strategies at their organizations.

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Use Of Artificial Intelligence For Retail Marketing [CHART]

Chart: Artificial Intelligence For Retail Marketing

About two-thirds of retail marketers are using AI for marketing purposes. This chart shows how.

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Email Open Rate Optimization [INFOGRAPHIC]

Infographic: Email Open Rate Optimization

This infographic by Campaigner illustrates tips to optimize your email open rates.

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Biggest Email Marketing Challenges [CHART]

Chart: Top Email Marketing Challenges

While email remains hugely popular with consumers, email marketers are having a tough time growing their audiences.

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