Posts Tagged ‘Online Shopping’
Pinterest vs Facebook Shopper Engagement, October 2012 [CHART]
Among online shoppers using Pinterest, 70% said they do so to get inspiration on what to buy – that compares with just 17% of Facebook users who report the same.
Read MoreMost Important Influences In Deciding Where To Shop, March 2012 [CHART]
Price and sales and special deals were by far the primary influences in deciding where online consumers shopped.
Read MoreRetail Email Campaigns Misalignment With Shopping Behavior, October 2012 [CHART]
Most consumers have a preferred time of day to shop online, but retailers aren’t aligning their email campaigns with those preferences.
Read MoreMobile Shopping Behavior By Gender, September 2012 [CHART]
Women fell behind in all mobile purchase categories, except for health and beauty items.
Read MoreAmericans' Money-Saving Tactics [CHART]
Smart shoppers are consulting multiple platforms to aid with shopping and to save money.
Read MoreEffect Of Smart Phone Owners' In-Store Research [CHART]
14% of American smart phone owners who have scanned or texted for product information while in-store say they made an unplanned purchase as a result.
Read MoreDigital Retail Tools' Effect On Product Trials, September 2012 [CHART]
36% of US consumers surveyed who follow a retailer on social media said that the retailer’s updates had led them to try a new product they had not bought before.
Read MoremCommerce Purchase Considerations, September 2012 [CHART]
52.4% of the smart phone and tablet owners surveyed cited price as the most important consideration for making a mobile purchase.
Read MoreResearch Sources Of eShoppers By Product Category [CHART]
Retail websites were more commonly used for product research than search engines, online ads, online reviews, retail emails and a wide variety of other information sources before consumers made online purchases.
Read MoreMulti-Screen Behavior [INFOGRAPHIC]
90% of people move between devices to accomplish a goal.
Read More