Posts Tagged ‘Nonprofit Marketing’
Social Media For Nonprofits [INFOGRAPHIC]
This infographic by Infographic Labs takes a look at how nonprofits use social media.
Read MoreConsumers Who Buy From Cause-Supporting Brands, 2010 & 2012 [CHART]
Nearly half of those who bought from cause-supporting brands in 2012 said they did so monthly.
Read MoreSocial Purpose Triggers Purchases, 2008-2012 [CHART]
In 2012, consumers considerably redoubled their focus on buying from societally engaged brands.
Read MoreHow People Prefer To Get Information, December 2012 [CHART]
Across 18 different categories, postal mail is preferred in 15.
Read MoreHoliday Items Consumers Would Consider Purchasing On Smart Phones, 2011 & 2012 [CHART]
Smart phone owners found price comparison information the most helpful for holiday shopping on their phone, at 67%.
Read MoreFollow The Frog Nonprofit PSA [VIDEO]
The Rainforest Alliance’s Follow The Frog PSA is a brilliant example of advocacy video marketing to build awareness of Rainforest Alliance Certified products.
Read MoreB2B Storytelling
81.5% of B2B Marketers listed engaging & compelling storytelling among the top three elements of effective B2B content.
Read MoreMobile Pageviews By Industry Category [CHART]
Mobile consumers viewed an average of 3.8 pages per site visited.
Read MoreMillennials & Social Activism [INFOGRAPHIC]
This infographic illustrates the results of a TBWA Worldwide study of Millennial activism.
Read MoreSocial Black Markets [VIDEO]
Twit.tv’s Amber MacArthur and Sarah Lane discuss the black market for Twitter and Facebook, Gmail results coming to search, Mulu.me for charity, and is LinkedIn Premium worth it?
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