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Posts Tagged ‘Newspapers’

Always-On Consumers By Channel Use, February 2014 [CHART]

3 in 4 Always-On Consumers visit social networks, while two-thirds frequent news and magazine websites and half visit company websites.

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How People Find New Mobile Apps, March 2013 [CHART]

55% of US smartphone users typically browsed the app store to find new mobile apps.

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Americans' Small-Ticket Budget Cutbacks, November 2012 vs December 2013 [CHART]

Americans ended 2013 slightly less likely to have been cutting back on small-ticket items to save money than they had been earlier on in the year.

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CPG Brand Selection Influences, 2014 [CHART]

The study’s results indicate that the top decision influencer is item price, with 81% of respondents to the Q4 2013 study saying it would influence their brand decisions this year.

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Enterprise Marketers' Changing Media Mix For Targeting SMBs, January 2014 [CHART]

Enterprise-level marketers who sell to the SMB market are planning to make interesting changes to their media mix.

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Evolution Of The Marketing Department [INFOGRAPHIC]

This infographic by Adecco illustrates the changing nature of the marketing department.

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Online Behavior Of The Home Improvement Customer [INFOGRAPHIC]

This infographic illustrates the online behavior of home improvement customers by generation.

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Luxury Goods Buyers' Daily Media Consumption, April 2013 [CHART]

Among those with an annual household income of at least $100,000 who had purchased at least two luxury items in the past two years—98% went online daily.

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Millennials’ Top Sources For Coupons & Deals, September 2013 [CHART]

Millennials (18-34) – those digitally-obsessed individuals – say that they most often get their savings from newspapers, with 51% indicating this to be the case.

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Media Consumption Of LGBT Americans, June 2013 [TABLE]

The most common activity among the men and women polled was visiting LGBT sites and blogs, at 67% of gays and 58% of lesbians.

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